HomeMy WebLinkAbout2010-04-05 BEDC Packet
AGENDA
CITY OF MAPLEWOOD
BUSINESS AND ECONOMIC DEVELOPMENT COMMISSION
Monday, April 5, 2010
7:00 P.M.
youncil Chambers - Maplewood City Hall
c 1830 County Road BEast
1. Call to Order
2. Roll Call
3. Approval of Agenda
4. Approval of Minutes:
5. New Business:
a. Member Orientation and Commission Handbook - City Attorney Alan Kantrud
b. Rules of Procedure - City Attorney Alan Kantrud
c. Election of Officers
d. Mission and Vision Statements
e. May Map/ewood Month/y Article
f. Sign Code Amendments - Temporary Banners and Window Signage
6. Unfinished Business:
7. Visitor Presentations:
8. Commission Presentations:
9. Staff Presentations:
a. Realtor/Development Conference
b. Economic Development Website
c. May 3, 2010 meeting
10. Adjourn - 9 p.m.
Meeting Minutes
CITY OF MAPLEWOOD
BUSINESS AND ECONOMIC DEVELOPMENT COMMISSION
>. Monday, March 1,2010
7:00 P.M.
Council Chambers - Maplewood City Hall
1830 County Road BEast
1. CALL TO ORDER
City Manager Antonen called the meeting to order at
2. ROLL CALL
Commissioners
Commissioner David Hesley, present
Commissioner Mark Jenkins, present
Commissioner Marvin Koppen, present
Commissioner David Sherrill, present
Commissioner Shelly Strauss, present
Commissioner Beth Ulrich, present
Commissioner Laurie Van Dalen,
Staff
Michael Martin, City Planner
DuWayne Konewko,
Soham Banerji,
4.
None.
5.
Council member James Llanas (no report)
commission.
b. City
City Manager Antonen ad
- Jim Antonen (no report)
sed the commission.
c. Swearing In of Commission Members (no report)
Mr. Konewko, the Director of Community Development and Parks, addressed the commission
and introduced Michael Martin, city planner, as the staff liaison.
Mr. Konewko swore in the seven members to the Business and Economic Development
Commission.
d. Staff introduction and background of BEDC and EDA (no report)
Mr. Martin addressed the commission and current efforts of the city to promote economic
development.
e. BE DC Member Introductions and Goals (no report)
Each of the commission~rs introduced themselves and stated their individuals goals for the
commission.
Mr. Martin informed the commission that at the next meeting, the commission will elect the chair
and vice-chair as well as discuss goals for the commission and development a mission
statement.
7.
discussed how the
also stated that they
a commission before
f. Business Retention Tour
Mr. Martin introduced the item and went over the report.
sampling for the tour and survey should be selected.
would like to have an established mission
starting to meet with Maplewood business
g. Business Baseline Survey
Mr. Martin introduced the item and went over
questions and possible formats for the survey.
the
The commission discussed the imp
community before starting the surve
Staff was directed to write an article to
a possible online survey<tohqve on the
commission with comments and concern.
newsletter and look into
contact the
<>:i""
discussed the report.
6.
8.
9. STAFF
Mr. Banerji
e commission.
Mr. Konewko briefed theission on a possible development property, the Co-Par property
in the south leg of the city, which the city council is discussing. This item may be brought back
to the commission for discussion and input at a later date if the city council decides to move
forward with this.
10. ADJOURN
The meeting adjourned at 8:54pm.
The next meeting is scheduled for April 5, 2010 at 7 p.m. in the city council chambers.
MEMORANDUM
SUBJECT:
DATE:
Members of the Business and Economic Development Commission
Michael Martin, AICP, Planner
DuWayne. Konewko, Community Development and Parks Director
Member Orientation and Commission Handbook
March 30, 2010
TO:
FROM:
INTRODUCTION
This orientation outlines the objectives, review process, responsibilities, and scope of authority
of the business and economic development (BEDC) commission. It is intended to assist new
commissioners of the BEDC.
ORIENTATION
Origination ofthe Business and Economic Development COmmission
On July 27, 2009, the city council adopted an ordinance that established the business and
economic development commission. This ordinance is attached to this report for your review
(Attachment 1).
BEDC Purpose/Objective
The BEDC was formed to establish economic development priorities and to advise the
Maplewood Economic Development Authority regarding economic and industrial development
and redevelopment within the city of Maplewood. The BEDC shall confer with other city
departments, the Maplewood Economic Development Authority, the local Chamber of
Commerce, the Maplewood Parks Commission, and other public and private groups on matters
relating to business and industrial development and periodically survey the area's industrial and
commercial climate.
Agenda Packets
City staff will prepare a BEDC agenda packet the week before the scheduled meeting. The
packets contain an agenda, minutes from previous meetings, and staff reports for each agenda
item. City staff mails or delivers the packets to the BEDC commissioner's homes so they
receive them by the Friday before the meeting.
Tvvek Envelopes
In an effort to reduce waste we ask that you return the Tyvek envelopes that the packets were
delivered in so that we may re-use the envelopes.
BE DC Commissioner Responsibility
Each commissioner should review the staff reports and visit the properties, if applicable, to form
an opinion of the project and become familiar with the proposal or item before the meeting.
1
Meetings
Meeting Dates: The first Monday of each month.
Starting Time: 7:00 p.m.
Meeting Location: City Council chambers at Maplewood City Hall, 1830 E. County Road B
Quorum:
Cancellations/
Rescheduling:
Officers:
City Council
Meetings:
A simple majority of the current membership of the commissioners shall
constitute a quorum.
Staff will inform the BEDC of meeting cancellations or
rescheduling. Meetings are canceled when we cannot get a quorum or if
there are no new proposals or items to review.
A chairperson and vice chairperson shall be elected at the first BEDC
meeting of December and will serve until their successors have been elected.
The chair will represent the BEDC at each city council meeting
where a BEDC item is on the agenda, to present the commission's
recommendations and to answer questions from the city council regarding the
decision. If the chair is unavailable to attend the city council meeting, the
chair will appoint a representative from the commission.
Commission Handbook
The city council adopted a Commission Handbook in 2009 which outlines the city council's
policies on commission responsibilities, parliamentary procedures, commission appointments
and reappointments, etc. (Attachment 2). Alan Kantrud, Maplewood city attorney, will be
present at the April 5, 2010 BEDC meeting to present the Commission Handbook.
Rules of Procedure
The BEDC ordinance allows the commission to adopt its own rules of procedure to be reviewed
and approved by the City Council. On April 5, 2010, the BEDC will review a draft Rules of
Procedure. The rules cover specific items pertinent to this commission including the outline for
agendas, temporary committees, and additional responsibilities of the chair and vice chair, etc.
BEDC Annual Report
The BEDC ordinance requires an annual report to update the city council yearly on the
commission's achievements and goals. The annual report is drafted by staff at the beginning of
the year and reviewed by the commission for approval by the city council. This takes place
approximately February of each year.
2
Community Development and Parks Department
Following are telephone numbers and e-mails for the Community Development and Parks
Department staff members you may need to contact:
DuWayne Konewko, Community Development
and Parks Director
(651) 249-2330
duwavne,konewko@ci.maplewood.mn,us
Michael Martin, AICP, Planner
(651) 249-2303
michael. martin@cLmaplewood.mn,us
Soham Banerji, Intern
(651) 249-2305
soham .banerii@ci.maplewood.mn.us
Andrea Sindt, Administrative Assistant
(651) 249-2301
andrea.sindt@ci.maplewood.mn.us
City Council/Advisory Commissions and Boards
A list of members, addresses, e-mails, and telephone numbers for the city council and all city
Commissions and Boards were mailed to BEDC members. If you have any questions or did not
receive this list please contact staff.
Cablecast of BEDC Meetings
The city of Maplewood cablecasts BEDC Commission meetings. The meetings are aired on the
Government Television Network (Channel 16) live during the meetings and then re-run
throughout the month.
City Website
The City of Maplewood has a website located at www.cLmaplewood.mn.us. The website is a
good source of information for the public as well as BEDC commissioners. In addition to current
city news and information, the website contains the city code of ordinances, information on
upcoming BEDC meetings (including packets), and BEDC meeting minutes.
SUMMARY
The Community Development and Parks Department would like to welcome you as a new
member of the business and economic development commission. We look forward to working
with you on working toward the protection and enhancement of the city's economy and
businesses.
P\BEDC\BEDC New Member Orientation_033010
Attachments:
1. BEDC Ordinance
2. Commission Handbook (separate attachment)
3
Attachment 1
ORDINANCE NO. 892
AN ORDINANCE ESTABLISHING THE MAPLEWOOD BUSINESS AND ECONOMIC
'c DEVELOPMENT COMMISSION IBEDC)
THE CITY COUNCIL OF THE CITY OF MAPLEWOOD, MINNESOTA ORDAINS:
SECTION 1. Definitions. Subdivision 1. Common terms. As used in this Ordinance, the
terms defined have the meanings given them.
Subd 2. "Commission" - a Business and Economic Development Commission, or "BEDC"
Subd. 3. "City" - the City of Maplewood, Minnesota.
Subd. 4. "City Council" - the duly elected governing body of the City of Maplewood,
Minnesota.
Subd. 5. "Enabling Resolution" - this Ordinance.
Subd. 6. "Small Business" - a business whose principal place of operation is in the City of
Maplewood and employs thirty people or less and is not a wholly-owned subsidiary of a larger entity
or a corporate-owned franchise location.
SECTION 2. Establishment. A Business and Economic Development Commission is
established which shall have all of the powers, duties and responsibilities of a commission pursuant
to Minnesota Statues S 13.01, subd. 1 (c)(5) and formed pursuant to Minnesota Statute S 412.21,
subd.1.
SECTION 3. Purpose. It shall be the role and responsibility of the Commission to discuss
and make recommendations to the Maplewood Economic Development Authority regarding
economic and industrial development and redevelopment within the City of Maplewood pursuant to
Bylaws as may be adopted by the Commission. It shall confer with other City departments, the
Maplewood Economic Development Authority, the local Chamber of Commerce, the Maplewood
Parks Commission, and other public and private groups on matters relating to business and
industrial development and periodically survey the area's industrial and commercial climate and
report regularly to the Maplewood Economic Development Authority, the Maplewood City Council, or
both as directed.
SECTION 4. Name. The Entity created by the Enabling Resolution shall be known as the
Maplewood Business and Economic Development Commission, or BEDC.
SECTION 5. Members. The Commission shall initially consist of seven (7) members, three
(3) of which shall be representative of, "small business," if available to serve, in Maplewood. The
Members shall be appointed by the Mayor and City Council, upon approval by majority vote of the
same. Those initially appointed shall be appointed for staggered terms consisting of two members
appointed to one (1) year terms; two members appointed to two (2) year terms; and three members
appointed to three (3) year terms, respectively, with a "small business" representative appointed in
each of the initial term timeframes. Thereafter, Members are appointed to three (3)-year terms.
Members may be reimbursed for expenses pursuant to City reimbursement policies.
SECTION 6. Administration. Subdivision 1. Bvlaws. The Commission shall adopt Bylaws
and rules of procedure for administration of its affairs.
Subd. 2, Chair. The Commission shall elect a Chair, and a Vice Chair on an annual
Subd. 3. Meetinqs. The Commission shall meet quarterly and at such other times as
necessary.,:
Subd. 4. Rules.c The Commission shall adopt such rules and guidelines as they deem
appropriate, but shall operate in accordance with Maplewood's Commission Handbook as adopted
and amended from time to time. No rules shall be adopted by the Commission that are in conflict
with the City's Official Commission Handbook and in the event of any conflict or question, the
Handbook shall prevail.
SECTION 7. Modification. All modifications to the Enabling Resolution must be by
Ordinance and must be adopted by the City Council by majority vote.
SECTION 8. Report to Council. The Commission shall submit a written report of its
activities and/or recommendations for modification ofthe Enabling Resolution to the Council at least
annually.
SECTION 9. Staff Liaison. The City's Manager, or designee, shall serve as a staff liaison,
attend all meetings of the Commission, shall serve as a consultant and advisor to the Commission
and shall make quarterly reports to the Council.
SECTION 10. Conflicts of Interest. Except as authorized by Minnesota Statute 471.88, a
Member of the Commission may not have a substantial conflict of interest in projects undertaken by
the Commission.
SECTION 11. Intent to ComDlv. Except as otherwise authorized by Minnesota Statute, it is
the intent of the City Council of Maplewood to create the Business and Economic Development
Commission as a "standing" body of the City that shall be subject to the rules, regulations,
restrictions and requirements as defined in both the Open Meeting Law, S 13D. 01 et seq. and the
Minnesota Government Data Practices Act, S 13, et seq.
SECTION 12. This Ordinance shall take effect and be in force upon passage and
publication.
Adopted by the City Council this 27th day of July, 2009.
Diana Longrie - MAYOR
CITY OF Maplewood
ATTEST:
James Antonen
CITY MANAGER
An Official Title & Summary of Ordinance published in the Lillie News on or after the 28th day of
July, 2009.
MEMORANDUM
TO:
FROM:
SUBJECT:
DATE:
James Antonen, City Manager
Michael Martin, AICP, Planner
>. DuWayne Konewko, Community Development and Parks Director
Rules of Procedure
March 30, 2010
INTRODUCTION
The ordinance establishing the business and economic development (BEDC)
commission was adopted by the city council on July 27, 2009. The ordinance states that
the commission shall elect its own officers, establish meeting times, and adopt its own
rules of procedure to be reviewed and approved by the city council (Attachment 1).
DISCUSSION
Rules of procedure will help the BEDC facilitate the conduct of meetings and reduce the
risk of mishandling important matters. Rules usually cover issues like the place and time
of regular meetings, the order of business, parliamentary rules governing procedure, and
minutes.
The city of Maplewood's Commission Handbook discusses rules of procedure. This
handbook was emailed on a CD to members earlier this year and is also included as an
attachment to the Member Orientation memo in the April 5, 2010 BEDC packet. In
summary, the'handbook states that rules should establish an order of business and
parliamentary procedures. Rosenberg's Rules of Order, Simple Parliamentary
Procedures for the 21st Century, as adopted by the city council shall govern all points
not covered elsewhere in the rules of procedure.
Attached to this report are the draft BE DC's rules of procedure for review. These rules
discuss meeting times, quorum, duties of the chairperson, election of officers, agendas,
appointments, parliamentary procedures, and amendments. The BEDC ordinance was
written and adopted to include some of these procedures. Therefore, the BEDC rules
can refer to procedures as spelled out in the ordinance, but cannot conflict with the
ordinance. The BEDC ordinance was included as an attachment to the Member
Orientation memo in the April 5, 2010 BEDC packet.
Alan Kantrud, Maplewood city attorney, will be at the April 5, 2010 meeting to discuss
and advise BEDC members of the creation of the rules of procedure.
RECOMMENDATION
Review the attached BEDC draft rules of procedure and be prepared to comment and
make a recommendation on the document at the meeting. Once approved by the
BEDC, the rules of procedure must be approved by the city council.
P:\BEDC\Agenda Reports\201 O\040510\Rules of Procedure Memo_033010
Attachments:
1. Draft BEDC Rules of Procedure
Attachment 1
BUSINESS AND ECONOMIC DEVELOPMENT COMMISSION
RULES OF PROCEDURE
Adopted by Business and Economic Development Commission on
.,~
,2010
We, the members of the Business and Economic Development Commission of the City of
Maplewood, Minnesota, created pursuant to the Maplewood Code of Ordinances, hereby adopt
the following "Rules of Procedure," subject to the provisions of said Article, which is hereby
made a part of these Rules:
A. APPOINTMENTS
The city council shall make appointments to the business and economic development
commission by following the current city appointment policy.
B. MEETINGS
1. All meetings shall be held in the council chambers in Maplewood City Hall, 1830 E.
County Road B, unless otherwise directed by the chairperson or staff, in which case at
least 24 hours notice will be given to all commissioners.
2. Regular meetings shall be held at 7:00 p.m. on the first Monday of each calendar
month, provided that when the meeting falls on a legal holiday, such meeting shall be
rescheduled.
3. Special meetings may be held upon call by the chairperson or in his/her absence, by
the vice chairperson, or by any other commissioner with the concurrence of a majority
of the commissioners with at least 72 hours notice to all commissioners.
C. COMMUNITY DEVELOPMENT AND PARKS DEPARTMENT
In addition to carrying out the duties prescribed in the city ordinance the planner or a
designated replacement shall:
1. Prepare the agenda for each meeting.
2. Act as technical advisor on any matter which comes before the commission.
3. Make written recommendations to the commission on matters referred to the
commission.
4. Schedule any matter with the city council that has been reviewed by the commission
that requires city council approval.
Attachment 1
D. AGENDA
1. Copies of the agenda, together with pertinent staff reports and copies of the minutes
of the previous meeting shall be made available to each member of the commission
no later than ti)ree days prior to the next scheduled meeting.
2. The agenda format shall generally read as follows:
a. Call to Order
b. Roll Call
c. Approval of Agenda
d. Approval of Minutes
e. New Business
f. Unfinished Business
g. Visitor Presentations
h. Commissioner Presentations
i. Staff Presentations
j. Adjournment
E. QUORUM
1. A simple majority of the current membership of the commissioners shall constitute a
quorum.
2. Any action by the commission shall require a majority vote of the members present.
F. ELECTION OF OFFICERS
A chairperson and vice chairperson shall be elected at the first business and economic
development commission in December of each year and will serve until their successors
have been elected. Nominations and members interested in serving as the chairperson or
vice-chairperson shall be announced at the last meeting of the year. The chairperson will
call for further nominations at the first meeting in December each year prior to the election.
G. DUTIES OF THE CHAIRPERSON
1. In addition to the duties prescribed in the ordinance, the chair shall represent the
commission at each city council meeting where a commission item is on the agenda,
to present the commission's recommendations and to answer questions from the city
council regarding the decision. If the chair is unavailable to attend the city council
meeting, the chair will appoint a representative from the commission.
H. CHAIRPERSON AND VICE-CHAIRPERSON
1. The chairperson, vice chairperson, and such officers as the commission may decide
shall be elected and assume duties according to the current ordinance.
2. In the absence of the chairperson, the vice chairperson shall perform all duties
required of the chairperson. When both the chairperson and the vice chairperson are
absent, the attending members shall elect a chairperson pro tem.
Attachment 1
3. If the chairperson resigns from or is otherwise no longer on the commission, the vice
chairperson shall become the acting chairperson until the commission can hold an
election for new officers. If the vice chairperson resigns or is otherwise no longer on
the commission, the commission will elect a new vice chairperson at the next possible
commission meeting.
I. TEMPORARY COMMITTEES
1. The commission shall elect by a majority vote such standing committees and
temporary committees as may be required and such committees will be charged with
the duties, examinations, investigations, and inquiries relative to subjects assigned by
the chair.
2. No standing or temporary committee shall have the power to commit the commission
to the endorsement of any plan or program without the express approval of the
commission.
J. VACANCIES
The business and economic development commission positions shall be vacated or
recommended to the city council for vacation according to the current business and
economic development ordinances.
K. AMENDMENT OR SUSPENSION OF RULES
1. Any of the foregoing rules may be temporarily suspended by a majority vote of the
commissioners present.
2. The "Rules of Procedure" may be amended at any regular meeting by a majority vote.
L. RULES OF ORDER
In all points not covered by these rules, the commission shall be governed in its procedures
by Rosenberg's Rules of Order, Simple Parliamentary Procedures for the 21st Century.
MEMORANDUM
SUBJECT:
DATE:
Business and Economic Development Commission Members
Michael Martin, AICP, Planner
DuWayne Konewko, Community Development and Parks Director
Election of Officers
March 30, 2010
TO:
FROM:
INTRODUCTION
The City of Maplewood's Commission Handbook requires the business and economic
development (BEDC) commission elect a chairperson and vice-chairperson. This is a new city
commission, thus there are no current officers.
DISCUSSION
The Commission Handbook states officers should be elected at the first regular meeting in
December. However, the BEDC is a new commission and April 5, 2010 will mark its second
meeting. Staff is recommending the BEDC elect a chairperson and vice-chairperson to serve for
the rest of 201 O. On December 6, 2010, nominations will again be taken for officers to serve
through 2011. The handbook has a section which deals with the role of the chairperson and
vice chairperson. Below is the excerpt from the handbook:
Ro/e of the Chairperson and Vice Chairperson
Commissions generally appoint the chair and vice chair at set times of the year. Although the appointment
is usually for a year, the chair and vice chair serve at the pleasure of the commission. The willingness and
ability of an individual to serve as the chair or vice chair should be taken into consideration. Commissions
should try to give all commissioners an opportunity to serve as chair. The responsibility of service as chair
or vice chair does take extra time.
Responsibilities of the Chair.'
. Preside at all official meetings of the board, commission, or committee.
. Consult with the staff liaison in drafting the meeting agenda.
. Attend City Council meetings, in person or through another commissioner as designee, as needed
to represent the commission, board, or committee with the approval of the commission, board, or
committee.
. Sign correspondence from the commission with the approval of the City Council.
The effective chairperson also, during meetings:
. Solicits opinions and positions from reticent commission members.
. Protects new thoughts from being rejected prior to fair evaluation.
. Discourages blame-orientated statements.
. Keeps the discussion focused on the issue.
. Builds trust by even handedness and fairness to all the participants.
Responsibilities of the Vice Chair:
. Substitute for the Chair as needed.
The section is silent on the procedure for election of the chairperson and vice chairperson.
BEDC members should voice nominations for chair and vice chair, and the body will then vote
for the positions. If only:one nomination emerges for each position, a motion can be made to
formally appoint that person to the post. If there is more than one nomination, the BEDC should
vote publicly to decide which candidate will be appointed.
RECOMMENDATION
Consider nominations and elect a chairperson and vice chairperson for 2010.
MEMORANDUM
SUBJECT:
DATE:
James Antonen, City Manager
Soham Banerji, BEDC, Intern
Michael Martin, AICP, Planner
DuWayne Konewko, Community Development and Parks Director
Mission and Vision Statements
March 25, 2010
TO:
FROM:
INTRODUCTION
The members ofthe business and economic development commission (BEDC) have expressed
a desire to set its mission and vision statements. The BE DC felt strongly that these statements
should be established and agreed upon before the commission commences any other efforts.
At the March 1, 2010 BEDC meeting, staff was directed to draft versions of a mission statement
and a vision statement for commission members to review, critique and adopt.
DISCUSSION
Mission and vision statements serve different purposes but together help establish and signify a
deeper understanding of the local business community and foster broader interaction in the city
of Maplewood. These statements also establish the formulation of a group's purpose, goals,
strategy, direction and vision for the future. Staff has been developing language the commission
can succinctly use to state a mission and vision. These statements should also effectively
communicate the BEDC's objectives to the general public and business community while also
keeping the needs of the city in mind.
Staff developed the following draft statements with the expectation that the BEDC will spend a
considerable amount of time debating the language used. These statements will reflect the
foundation of the commission as it starts this new venture in the city and each commission
member needs to have ownership of the statements.
A mission statement is a formal, short written statement that underscores the overall goals and
purpose of an organization. Staff, after conducting its research, proposes the following draft as a
starting point for establishing the BEDC's mission statement:
"The mission of the business and economic development commission is to advise the
Maplewood economic development authority on issues relating to maintaining,
expanding and diversifying the economic and business environment in the city of
Maplewood while addressing the needs of the city's residents and maintaining a high
quality of life. "
A vision statement differs from a mission statement in that it defines an organization's strategy
and direction for the future. This statement concisely captures the long-term picture of what the
organization wants to become. A vision statement is inspirational, memorable and reflects the
desires of those with vested interests. Staff proposes the following draft as a starting point for
establishing the BEDC's vision statement:
"The vision of the business and economic development commission is to maintain and
develop Maplewood's high quality business environment and thriving community. The
commission will achieve its vision by promoting Maplewood's strategic location,
educated workforce and desirable working environment. The commission is committed
to Maplewood's'f;uccess and will aid small, medium and large businesses in this
endeavor while improving employment opportunities for the residents of Maplewood. "
While formulating these statements staff has stayed consistent with the overall goal of engaging
the business community, invigorating the residents of Maplewood and maintaining the high
quality of life. These statements would highlight the current and future objectives of the
commission and would provide a stable foundation for future decisions.
RECOMMENDATION
1. Review this memo and come to the April 5, 2010 BEDC meeting prepared to discuss
your thoughts on the mission and vision statements.
2. Adopt the BEDC mission and vision statements.
MEMORANDUM
SUBJECT:
DATE:
Business and Economic Development Commission Members
Michael Martin, AICP, Planner
Soham Banerji, BEDC, Intern
DuWayne Konewko, Community Development and Parks Director
May Maplewood Month/y article
March 30, 2010
TO:
FROM:
INTRODUCTION
At the March 1, 2010 meeting, members of the business and economic development (BEDC)
commission directed staff to draft an article for the May edition of the Maplewood Monthly
newsletter. This newsletter is sent out monthly to all properties in the city of Maplewood.
DISCUSSION
Staff has drafted an article for the May Maplewood Monthly newsletter. This article is intended
to be from BEDC members in order to introduce the commission and the city's emphasized
economic development efforts. Staff has included numbered lines on the left side of the draft
article to help commission members identify where they would like to see revisions or edits made
to the article.
In order to make the deadline for the May edition of Maplewood Monthly, BEDC members will
need to feel comfortable with the general direction and intent of the article after its discussion at
the April 5, 2010 meeting. Staff will be able to make any final revisions or edits the BEDC feels
necessary in order to make the deadline.
RECOMMENDATION
Review the attached draft newsletter article and come to the April 5, 2001 BEDC meeting
prepared to discuss.
P:\BEDC\Agenda Reports\201 0\04051 O\NewsletterMemo _033010
Attachments:
1. Draft Maplewood Monthly Article
Attachment 1
1 Maplewood Monthly Newsletter Article
2
3 On July 27,2009 the city council established the business and economic development (BEDC)
4 commission. This commission will advise the Maplewood economic development authority and
5 city council on a multitude of issues related to maintaining, expanding and diversifying the
6 economic and business environment, while also addressing the needs of the city's residents
7
8 This commission was created in response to the city of Maplewood's effort to direct more of its
9 efforts into economic development and redevelopment. It has been determined in order for
10 Maplewood to continue to grow and prosper the city will need to be an active player in economic
11 issues. The following goals serve as a broad guide for the BEDC and city to operate under as
12 issues are considered.
13
14 . Provide a supportive climate for businesses consistent with orderly development and
15 planning.
16 . Foster the development, redevelopment and revitalization of Maplewood's business
17 areas.
18 . Retain Maplewood's base of existing, high quality businesses
19 . Recruit diversified businesses that are compatible with and complimentary to
20 Maplewood's existing businesses to broaden job opportunities
21 The BEDC held its first meeting in March of 2010. The seven commission members were
22 selected by the city council and are Maplewood residents and/or businesses owners in the
23 community. All seven members of the BEDC are deeply committed to jumpstarting this
24 economic development effort and especially want to reach out to the business community in
25 Maplewood to address their concerns. Creating ties and bonds with the Maplewood business
26 community is essential to the success of this effort.
27 The BEDC and its members hope to achieve its vision and serve the Maplewood business
28 community by promoting Maplewood's highly educated workforce and its desirable working
29 environment. The BEDC also believes Maplewood's strategic location within the Twin Cities will
30 aid businesses of all sizes while maintaining and improving employment opportunities for the
31 residents of Maplewood.
32
33 The BEDC meets the first Monday of every month at 7 p.m. in the city council chambers at City
34 Hall. The general public and members of the business community are invited to attend
35 meetings. BEDC members also want to encourage residents and business owners to contact
36 them if they have any concerns or ideas for the city as it directs more of its resources towards
37 economic development and redevelopment.
38
39 Contact information for all seven BEDC members can be found on the city's website -
40 www.cLmaplewood.mn.us. The city's website also has several pages dedicated to economic
41 development for additional information including a map displaying all commercial and industrial
42 properties in the city either for sale or for lease. Also, feel free to contact any Maplewood city
43 staff member with concerns or ideas. Michael Martin, a planner with the city, serves as the staff
44 liaison for the BEDC and can be reached at 651-249-2303 or
45 MichaeI.Martin@cLmaplewood.mn.us.
MEMORANDUM
TO:
FROM:
DATE:
James Antonen, City Manager
Michael Martin, AICP, Planner
DuWayne Konewko, Community Development and Parks Director
Sign Code Amendments -
Temporary Banners and Window Signage
March 30, 2010
SUBJECT:
INTRODUCTION
On January 25, 2010, the city council approved the second reading of amendments to
the sign code - the first overhaul since the sign code was originally adopted in 1977.
Since 1977 only minor revisions had been made. In 2004 and 2005 the community
design review board (CDRB) researched various aspects of signs and ordinances,
drafted amendments to the city's sign code, and took public comment regarding the
amendments. Based on this review, the CDRB recommended approval of a revised sign
code on March 1, 2006.
No action was taken on those revisions until June 1, 2009, when the city council directed
staff to bring the sign code back to the CDRB in order to obtain updated comments from
the public prior to a first reading. During the months of August through October 2009,
staff obtained updated review and feedback from various business associations, CDRB,
planning commission, and parks and recreation commission on the proposed sign code
revisions. Staff made minor changes to the sign code based on these reviews and
presented the ordinance to the City Council on November 23, 2009, for a first reading.
The city council did not approve amendments to two areas of the sign code - temporary
banners and window signage. Council directed staff to bring these two areas of the
code to the business and economic development commission (BEDC) forTeview and
advisory comments. The minutes from the January 25,2010 city council meeting are
attached to this report.
Before the March 1, 2010 BEDC meeting, staff sent commission members the full,
updated sign ordinance for its review. Staff wanted to give BEDC members an
opportunity to review the entire sign code to understand what amendments the council
had adopted. Based on city council direction the only two items still up for deliberation
are temporary banners and window signage.
BACKGROUND
Below is the existing code language that regulates the use of temporary banners and
window signage.
Section 11. Special Purpose and Temporary Signs Permitted in All Zoning
Districts
All signs listed below do not require a sign permit and shall not count towards the
building or property maximum signage allowed unless otherwise noted:
(n) Banners
Banners may be used as temporary sign age and are not required to have a permit
unless used for more than thirty (30) days. Banners shall not exceed one hundred fifty
(150) square feet in area or twenty (20) percent of the wall area, whichever is greater.
There shall be no more than one (1) banner at any business location. Each tenant space
at a shopping center shall count as a separate business location. The city council may
approve exceptions to this section if the applicant can show there are unusual
circumstances with the request. The council may attach conditions to their approval to
assure that the sign will be compatible with surrounding properties.
(0) Window Signs
Window signs may be used as temporary signage, not exceeding 75 percent of the
window area.
DISCUSSION
TemDorarv Banners: Due to concerns expressed at the January 25,2010 city council
meeting, the council did not adopt any revisions for the temporary banners code. The
current sign code allows temporary banners up to 150 square feet, or 20 percent of the
gross wall area of the building. One banner per property (or tenant) is allowed for up to
30 days. If a banner is to be installed for more than 30 days, a permit is required.
Leading up to the January 25,2010 city council meeting, the proposed temporary
banner code would have allowed one banner up to 32 or 64 square feet (depending on
the zoning district) for up to 60 days per year, per property. For residential and lighter
commercial zoning districts temporary banners up to 32 square feet would have been
allowed. Heavier commercial and industrial districts would have been allowed up to 64
square feet. No more than one banner was to be displayed per property at anyone
time, except for multiple-tenant buildings which would have allowed up to three.
After further concern was expressed on January 25, 2010, the city council directed staff
to bring this issue before the BEDC for further review. Staff researched four adjacent
cities' sign codes to compare this regulation:
. Oakdale: Banners are included with the wall sign allowance and regulated as a
wall sign
. White Bear Lake: Allows up to four banners a years. Banners cannot be
displayed for more than 60 days at a time and no more than 120 days in a
calendar year. Banners are to be no larger than 35 square feet.
2
. Woodbury: Allows one banner at a time, no larger than 32 square feet or 5
percent of wall surface with a maximum of 80 square feet.
. St. Paul: Has two different regulations for banners. Temporary banners may not
be larger than 120 square feet. However, another part of Saint Paul's code
states temporary banners that can be considered a freestanding or wall sign shall
not be larger than 32 square feet.
The city of Saint P~~I is currently conducting its own study on potential sign code
updates. BEDC member Marvin Koppen has submitted a memo that was prepared by
Saint Paul city staff for its planning commission. This memo is included with this report
for your review and background.
Temporary Window Siqns: Due to concerns expressed by various business
associations regarding the reduction in allowable window sign coverage from 75 percent
to 30 percent, the city council had requested a compromise of 50 percent window
coverage. After further concern was expressed on January 25, 2010, the city council
directed staff to bring this issue before the BEDC for further review. Staff researched
four adjacent cities' sign codes to compare this regulation:
. Oakdale: Window signs allowed up to 50 percent coverage
. White Bear Lake: Window signs allowed up to 33 percent coverage
. Woodbury: Window signs allowed up to 30 percent coverage
. St. Paul: "Temporary" window signs allowed with no limit on size or time.
"Permanent" window signs are allowed for businesses in the White Bear Avenue
Corridor, but can only take up to 10 percent coverage.
I n addition to researching the adjacent cities' sign codes, staff previously reviewed the
use of window signs in several types of businesses in Maplewood. Following are the
results of thatTeview:
. Liquor Stores: Six inspected, all displayed temporary window signs. Signs
covered 50 to 100 percent of window area. Each liquor store inspected used
every window available to locate window signs. In addition, most liquor stores
had additional temporary banners located on their building, fence, or freestanding
signs.
. Fast Food Restaurants or Coffee Shops: Eight inspected, all displayed
temporary window signs on some of their windows. Signs covered 10 to 100
percent of window area. Temporary window signs covering 100 percent of
window area at fast food restaurants were placed on a small percentage of
windows only.
. Retail Stores: Eight inspected, all displayed temporary window signs on some of
their windows. Temporary window signs covered zero to 100 percent of window
area.
. Convenient Stores: Nine inspected, most displayed temporary window signs on
some of their windows. Temporary window signs covered zero to 30 percent of
window area.
. Bars: Two inspected, both displayed temporary window signs on some of their
windows. Temporary window signs covered 20 to 25 percent of window area.
. Hair Salons: Four inspected, all displayed temporary window signs on some of
their windows. Temporary window signs covered 10 percent of window area.
3
The CDRB discussed temporary window signs on December 8, 2009, and agreed that
the 50 percent window coverage with no time restriction was a good compromise. They
determined that it is more consistent with surrounding cities' temporary window sign
regulations and would allow most businesses to continue using window signs as they
always have.
SUMMARY
The sign code has undergone thorough research, planning, and reviews by the CDRB,
Planning Commission, City Council, business groups, staff, and residents. The end
result is an ordinance that attempts to establish a comprehensive and impartial system
of sign regulations that balances the needs for effective visual communication including
business identification and the needs for a safe, well-maintained, and attractive
community.
There are just two pieces of the sign code left to be finalized. The city council will utilize
the feedback gathered from the BEDC to make a final determination on temporary
banners and window signage to complete the amendment process of Maplewood's sign
code.
RECOMMENDATION
Review this memo and come to the April 5, 2010 meeting prepared to discuss the
regulation of temporary banners and window signage.
P:\BEDC\Agenda Reports\201 0\04051 O\SignAmendments _ 033010
Attachments:
1. City council minutes, January 15, 2010
2. Saint Paul memo on sign code research, submitted by commission member, Marvin Koppen
4
Attachment 1
MINUTES
MAPLEWOOD CITY COUNCIL
7:00 p.m., Monday, January 25,2010
Council Chambers, City Hall
Meeting No. 03-10
.,~.
H. PUBLIC HEARING
2. Consider Adoption Of The Sign Ordinance - (Second Reading)
a. Environmental Planner, Shann Finwall gave the report and answered questions
of the council.
b. City Attorney, Alan Kantrud answered questions of the council.
Mayor Rossbach opened the public hearing.
1. George Rossbach, 1406 County Road C East, Maplewood
2. John Wykoff, 2345 Maryland Avenue East, Maplewood
3. Diana Longrie, 1321 Frost Avenue (Business Location), Maplewood
4. Patrick Ruble, St. Paul Area Association of Realtors, 325 E Roselawn Avenue
(Business Location), Maplewood
5. Mark Bradley, 2164 Woodlynn Avenue, Maplewood
Mayor Rossbach moved to approve the second readinq of the siqn ordinance. includinq
the proposed off-site nonprofit business siqn lanquaqe and corrections to off-site real
estate directional and open house siqns as outlined by staff.
Seconded by Councilmember Juenemann.
The council discussed the sign ordinance.
Councilmember Wasiluk stated she would support the sign ordinance being reviewed by
the city's new business and economic development commission.
Councilmember Nephew requested adding a safety requirement for temporary window
signs to ensure no temporary window signs were installed within the line of site for a
cashier or clerk.
Mayor Rossbach indicated he is not supportive of that amendment, but would like to
consider leaving the regulations for temporary window signs and temporary banners as
they currently are, and adopting the remaining portions of the sign ordinance. He
indicated that the business and economic development commission could review those
two areas of the sign ordinance since most concerns regarding the new sign ordinance
had to do with those two regulations.
Councilmember Nephew made a friendly amendment to keep the temporary window and
temporary banner sign regulations as they currently are, until such time as the business
and economic development commission can further review those regulations.
Mayor Rossbach accepted the friendly amendment.
Councilmember Juenemann denied the friendly amendment.
The motion failed for lack of second.
""-.
Attachment 1
Councilmember Nephew moved to approve the second readinq of the siqn ordinance,
includinQ the proposed off-site nonprofit business siqn lanquaqe and corrections to off-
site real estate directional and open house siqns as outlined by staff: but leavinq the
reQulations for temporary window and temporary banner siqns as thev currentlv are. until
such time as the business and economic development commission can further review
those requlations.
Seconded by Councilmember Llanas.
The motion passed.
Ayes - Mayor Rossbach,
Councilmembers Llanas & Nephew
Nays - Councilmembers Juenemann &
Wasiluk
Attachment 2
DEPARTMENT OF PLANNING 1'St
& ECONOMIC "".,_
DEVELOPMENT
Cecile Bedor, Director
""-.
CITY OF SAINT PAUL
Christopher B. Coleman, Mayor
25 West Fourth Street
Saint Paul, MN 55102
Telephone: 651-266-6565
Facsimile: 651-228-3261
Date: February 24, 2010
To: Planning Commission
From: Neighborhood Planning Committee
Subject: City Council Resolution (3077776) Requesting Study of Sign Regulation Issues
General background
In the course of the 2009 adoption process for the amendments to Chapter 64 regarding signs with
dynamic display (GS#3077776), several related issues came to the attention of the City Council. When it
was determined that these issues were outside the scope of the signs with dynamic display public
hearing process, the City Council chose to pass a resolution requesting that the Planning Commission
undertake further study those issues. These issues include: measurement of double-faced and V-
shaped sign area, permitted illumination level, regulation of window signs, number and size of exterior
banners, and permitted exemptions for signs of city, county, state, and federal governments that provide
public information. The following memo provides an issue summary, description of existing regulation,
analysis and research, and recommendation for each of these five issues. The Neighborhood Planning
Committee recommends that the Planning Commission release this memo for public hearing and set a
date of April 23, 2010.
1. Double-faced and V-shaped sign measurement.
Summarv.
Currently, the City of Saint Paul counts only one side of a double-faced sign or V-shaped sign toward the
surface area of a sign. The City also mandates that the sign faces on double-faced or V-shaped signs
be separated by no more than eight-feet or a thirty-five degree (35) angle. This regulation is in accord
with what most communities that have specific provisions addressing the measurement of double-sided
or V-shaped signs do. Generally, back-to-back, parallel signs not separated by more than a few feet are
treated as a single sign for purposes of measuring area. This same principle often applies to V-shaped
signs as long as the angle between the signs does not exceed some fixed measure (often 45 degrees).
Because they are In accord with other municipalities throughout the country, the City of Saint Paul's
regulations should not be amended.
Existinq requlations.
64.401 All Signs.
(f) All signs with the display surfaces back-to-back and parallel shall have no more than an eight-foot
distance between each surface. All signs with the display surfaces at an angle to one another shall have
Attachment 2
the angle no greater than thirty-five (35) degrees. Display surfaces shall face in opposite directions and
shall be owned by the same permitee.
(m) Only one side of a double-faced sign or V-shaped sign shall be used to compute the gross surface
display area, display surface area or sign area of a sign.
Research and analvsis.
Most municipalities count only one side of a parallel or V-shaped sign toward the total allowable sign
area. The ordinances in Columbia (Illinois), Duluth (Minnesota), Portland (Oregon), Racine (Wisconsin),
and Raleigh (North Carolina) all state that only one side of a double-sided or V-shaped sign should be
counted toward the area. Other cities introduce the caveat that only one side of a V-shaped sign should
be counted if the distance between the two faces is no greater than a certain amount. Bend (Oregon)
and Mesa (Arizona) both use two feet as this standard, while Outagami County (Wisconsin) uses 42
inches. More commonly, the distance permitted between the sign faces is measured in degrees: if the
angle between sign faces is a certain number of degrees or less than only one face of the sign is
counted. Cities that use degrees include Cary (North Carolina), Chicago (IL). Marshfield (Wisconsin),
Minneapolis (Minnesota), Sandy (Utah), St. Louis (Missouri), and Wilmette (Illinois). The degrees
permitted in these municipalities range from 30 to 60. While uncommon, there are a few municipalities
that count both sides of v-shaped signs toward the permitted sign area, regardless of the distance or
angle between them, including Carpentersville (Illinois), Panama City (Florida), and South Saint Paul
(Minnesota).
Recommendation.
No change to the existing regulations.
2. Permitted illumination level for signs.
Summarv.
The current standard for maximum permitted light trespass (for all types of lighting, including signs) is
three foot candles measured at the residence district boundary. This standard is generally considered to
be too high, especially as it pertains to signage, as full indoor light is generally five to ten foot candles. In
2009, the maximum illumination level permitted for signs with dynamic display was reduced to three-
tenths foot candles. This new standard should be adopted for all signs.
Existina reaulations.
Chapter 63 of the Zoning Code contains regulations of general applicability. Section 63.116 Exterior
lighting includes the lighting standard examined in this study:
(a) All outdoor lighting in all use districts, including off-street parking facilities, shall be shielded to reduce
glare and shall be so arranged as to reflect lights away from all adjacent residential districts or adjacent
residences in such a way as not to exceed three (3) foot candles measured at the residence district
boundary.
The current language in 63.116 was adopted by Ordinance #16799, effective July 5, 1981, as part of a
study on site plan review. There was no additional information contained in the City files regarding the
justification at that time for the lighting standards. Since that time, the Department of Safety and
Inspections has enforced the standards on a complaint basis. There has been controversy over the 3
foot candle standard. Notably, residents across from the Bremer Bank building complained that the sign
on top of it, which went up in 2005, was too bright at night and adversely impacted their sleep. While
Department of Safety and Inspection staff did visit the site to address the complaint and believed the light
appeared very bright, it did not exceed the 3 foot-candle standard. For reference, a foot candle is a
standard unit of measure that is equivalent to the light received in a 1 foot radius of a candela. Full light
2
Attachment 2
on a sunny day is around 10,000 foot candles, shade is closer to 100 foot candles, and indoor full light will
be 5 - 10 foot candles or up to 10 - 50 foot candles in particularly well-lit areas.
Research and analvsis.
Rationale. Light pOllution:cexcessive artificial lighting, has adverse impacts on wildlife, human health, and
the economy. Light pollution upsets the natural circadian rhythm of animals, which, in turn, results in
various specific problems including: decrease in reproduction, increased exposure to predators, difficulty
foraging, and light hypnosis, which with causes collisions, death, exhaustion, and disruption of natural
migration paths (Light Pollution and Wlldlile, International Dark Sky Association, 2008). Humans are not
exempt from problems caused by disruption of the circadian rhythm due to light pollution. Light pollution
can cause disability glare, decrease in melatonin levels, and sleep disorders, which in turn cause stress,
depression, weight gain, and diabetes. Additionally, new research indicates the consequences for
humans may be even more profound and dire and the World Health Organization lists "shiftwork that
involves circadian disruption" as a probable carcinogen. Additionally, overly bright light can mask
intruders or create shadows in which they can hide, which are threats to safety (Light Pollution and
Human Health, International Dark Sky Association, 2009). Light pollution means wasted light, estimated
at 22,000 gigawatt-hours a year, which means that there is an adverse impact on the economy and
environment from unnecessary expenditures of energy (Light Pollution and Energy, International Dark
Sky Association, 2009). Reducing the tolerance for light spillover into residential uses will help mitigate
all of these adverse consequences by reducing light pollution.
Other municipalities. LEED-NC, a standard from the U.S. Green Building Council, requires residential
neighborhood projects to reduce light trespass at the property line to no more than .1 footcandles. Ann
Arbor, Ml, whose new lighting code is renowned nation-wide, also requires residential neighborhood
projects to reduce light trespass at the property line to no more than .1 footcandles. In Citrus Heights,
CA, "no outdoor lighting fixture shall be installed, aimed, or directed to produce light or glare that spills
over into neighboring properties or the public right-of-way that exceeds 0.5 footcandles within two feet of
the property line of the light source." In Cotati CA, "no lighting on private property shall produce an
illumination level greater than one footcandle on any property within an RR, RVL, NL, NM, or NU zoning
districts except on the site of the light source." In the general performance section of the Minneapolis
Zoning Code, it is sfated thaf "lighfing fixtures shall be effectively arranged so as not to directly or
indirectly cause illumination or glare in excess of one-half (1/2) footcandle measured at the closest
property line of any permitted or conditional residential use, and five (5) footcandles measured at the
street curb line or nonresidential property line nearest the light source."
Recommendation.
Amend Section 64.401 All Signs so that it reads:
(a) Illumination and briohtness. No sian may exceed a maximum illumination of 0.3 foot candles above
ambient liaht level as measured from fifty (501 feet from the sian's face.
3. Internal window signs oriented toward street and pedestrian and motor traffic.
Summary
The City of Saint Paul does not currentiy regulate signs inside of buildings. While some communities
regulate the percentage of windows that can be devoted to signage (often distinguishing between
permanent and temporary window signage), to initiate such a regulatory process in Saint Paul would first
require initiating a challenging permitting process, the difficulties surrounding which are described in the
"background" section below. The ultimate benefit of this permitting process must be weighed against the
difficulty and cost in administering it.
3
Attachment 2
Existinq reoulations.
There are currently no general regulations for interior signs of any kind in Chapter 64 of the Zoning Code.
Chapter 34 of the City Code sets forth regulations for the interior of buildings and also does not include
regulations for interior signs. There are, however, several special district sign plans in Chapter 64 which
include regulation for interior window signs:
Sec. 64.625(e) White Bear Avenue special district sign plan.
(8) Permanent window signs are permitted and shall not exceed ten (10) percent of the store window
glass area.
Sec. 64.745. Grand Avenue special district sign plan.
Window signs, including temporary window signs, should not exceed 30% of the store window glass area.
The lettering of the business name should not exceed twelve (12) inches in height. The lettering for other
information should not exceed one inch in height.
Temporary window signs add to visual clutter and should be used only to advertise the property for sale,
rent, or lease, or for specific short-term sales for no more than three (3) nonconsecutive times per
calendar year for a period of not more than thirty (30) days per time. Old paper signs are easily
associated with "going out of business" sales.
Sec. 64.750. Highland Village special district sign plan.
Permanent window signs painted on the surface of the window are permitted. Such signs can be as
effective as wall signs but can be blocked from view by parked vehicles. Window signs are most effective
for pedestrian traffic and can give the most information. They are the last sign seen before entering a
business, and pede.strians have time to read more detail.
Window signs shall not exceed 10% of the store window glass area. The lettering of the business name
should not exceed six inches in height. The lettering for other information should not exceed one inch in
height. Letters with bright colors or gold are the most visible whatever the lighting conditions are inside or
outside.
Sec. 67.302(i) SDC Shepard Davern commercial redevelopment overlay district.
(1) Permanent window signs, without advertising, may be painted on the surface of the window. Such
signs shall not exceed ten (10) percent of the window glass area.
(2) Temporary window signs, without advertising, may be affixed to the inside of the window. Such
signs shall not be in place longer than thirty (30) days and shall not exceed ten (10) percent of the
window glass area.
Research and analysis.
While the issue of whether current sign code is or should be applicable to interior window signs has been
raised previously (at a 2002 zoning case [ZF#02-127-081] and the 2009 public hearings on signs with
dynamic display), each time the relevant governmental body affirmed that the City of Saint Paul's Zoning
Code does not regulate interior window signs. If the City of Saint Paul were to initiate interior window sign
regulations at this time, it would face significant challenges.
To begin, any amendment to the Zoning Code would not be retroactive; existing interior window signs
would not be subject to new regulation. However, because interior window signs have not required a
permit historically, there is no record of what interior window signage exists today and would therefore be
4
Attachment 2
grandfathered in. Even if determining which signage would be eligible for enforcement were not an issue,
the City would face several challenges in moving forward with regulation, some practical and some fiscal.
First, it would be difficult to inform business owners of their burden to obtain a sign permit and comply
with regulation. For exterior signage, business owners are often made aware of such requirements by
professional sign contractors, who are needed for installation of exterior signage. The installation of
interior window signs does not necessitate the assistance of a professional. Without a clear notification
mechanism, enforcement would occur on a complaint basis, and interior window sign regulation would not
be fairly or consistently applied throughout the city.
Second, the City would experience a financial and personnel burden which would likely be passed on to
small businesses. The number of permits expected for interior window signage is anticipated to be twice
that of exterior signage, or about 630 permits annually. Previously, the sign regulations were
administered by 1 FTE, which is now down to .7 FTE due to budget constraints. The responsibilities for
this position include issuing sign permits, investigating sign complaints, enforcing sign violations and
providing information about sign regulations to businesses and institutions desiring signs. To also
enforce interior window signage, the City would need to hire or re-allocate 1 FTE. The salary, fringe
benefits, and associated operating costs for an entry-level Inspector II position would be $74,651 per
year. Because these enforcement positions are meant to be self-supported through permitting fees, the
cost would likely be passed on to business owners, who would need to pay $118 per permit. These
business owners would likely be proprietors of small, neighborhood businesses which typically use
window signs as an inexpensive way to draw customers. To create a window sign program would target
these types of businesses and force them to incur additional regulation and expense, which wouid be in
conflict with the City's efforts to encourage the opening and retention of small businesses.
To conclude, initiating a permit process for interior window signs would be costly to administer and of
limited benefit. Meaningful regulation about percentage of window area covered, temporary window
signs, spot lights and illumination of window signs, and dynamic window signs would be predicated upon
a successful permit process. Because the only complaints the Department of Safety and Inspections has
received are from the Downtown area, sign district amendments, like those already in the code pertaining
to window signs, would be more appropriate to addressing this issue, rather than creating new regulation
to pertain to all interior window signage throughout the City.
Recommendation
No change.
4. Number and size of exterior banners.
Summarv.
Currently, banners are generally permitted throughout the City, except in certain overlay districts. These
banners, a type of temporary sign, are not to exceed one hundred twenty (120) square feet in area or be
more in number than one (1) per twenty (20) feet of frontage. However, banners that are freestanding or
wall signs cannot exceed a total of thirty-two (32) square feet. The Zoning Code would benefit from a
study that would consider amendments regarding banner signs within the context of all temporary signs.
Existinq requlations.
Sec. 64.122 T
Temporary sign. A sign, flag, banner, pennant or valance constructed of cloth, canvas, light fabric,
cardboard, wallboard or other light materials, with or without frames, which is not permanently secured,
and is intended to be displayed for a limited period of time only. Temporary signs may remain in place
during the time of the construction of a building, during the time a building is offered for sale, rent or
5
Attachment 2
lease, until the closing date of sale, or until such building is leased or rented, or as otherwise regulated
herein. A portable sign shall not be deemed to be a temporary sign.
Sec. 64.419 Temporary and portable signs
(a) Dimensions: No temporary sign shall exceed a total of one hundred (100) feet in area or six (6) feet
in height except as otherwise provided herein.
(d) Cloth signs and banner: In all zoning districts unless otherwise provided:
(3) No cloth or banner sign shall exceed a total of one hundred twenty (120) square feet in area,
and there shall be no more than one (1) such sign for any twenty (20) feet of frontage of any
building fronting on public property.
Sec. 64.504 (b) (4)
Temporary signs shall be permitted as follows:
a. Banners, pennants and stringers.
b. Freestanding and wall signs, the total area not to exceed a total of thirty-two (32) square feet.
c. Such signs shall be permitted three (3) nonconsecutive times per calendar year for a period of not
more than thirty (30) days per time or once. per year for 90 days.
Research and analvsis.
Cities surveyed that mention maximum banner size in their municipal codes tend to included more
restrictive maximums than the City of Saint Paul currently employs. Bend (Oregon), Cary (North
Carolina), and Sandy (Utah) all have a maximum of 32 square feet. While Cincinnati (Ohio) says that
banners may not exceed 12 by 12 feet and Miami Gardens (Florida) limits them to 50 square feet. These
cities and others surveyed did not also include restrictions on the number of banners permitted.
Minneapolis (Minnesota) elects to regulate commercial banners as signage and requires banners to
comply with general sign regulations regarding area and number.
The City of Saint Paul currently has two different regulations for size which may be applied to banners,
which fall on either side of the regulatory spectrum. According to Sec. 64.419, temporary banners may
not be larger than one hundred twenty (120) square feet. However, according to Sec. 64.504 (b) (4),
temporary banners that can be considered to be freestanding or wall signs may not exceed an area of
thirty-two (32) square feet. The Zoning Code does not include a definition for banner signs. The
Department of Safety and Inspections has struggled in recent years with negotiating the permitting
process for banner signs that could arguably fall under either section of the Zoning Code. However, to
change one section to make it more in accord with the other would have implications for temporary
signage beyond the scope of banner signs. The Zoning Code is due for a substantial re-write regarding
temporary signs to address these and other issues.
Recommendation.
Request a Planning Commission study of all temporary signs.
5. Exemptions for signs of city, county, state and federal governments that provide orientation,
direction, or traffic control information.
Summarv.
Sec. 64.401 (I) permits these signs in all zoning districts, but does not exempt them from permits or other
provisions in this chapter. In practice, however, the City of Saint Paul does not require permits for public
traffic control or other directional signs. The provision in Sec. 64.401 (I) seems simply to be misplaced
and belongs in Sec. 64.204 Exemptions.
6
Attachment 2
Existina reaulations.
Sec. 64.401 (I)
Signs of the city, county, ~ate, and federal government and subdivisions and agencies thereof which
give orientation, direction or traffic-control information shall be permitted in all zoning districts.
Recommendation.
Amend Chapter 64:
Sec. 64.204 Exemptions.
(a) The followina sians shall be exempt from the reauirements of this chapter: Sians of the citv. countv.
state. and federal aovernment and subdivisions and aaencies thereof which aive orientation. direction or
trattic-control information.
i!2L The following signs shall not require a permit. These exemptions shall not be construed as relieving
the owner of the sign from the responsibility of its erection and maintenance, and its compliance with the
provisions of this chapter or any other law or ordinance regulating the same.
.L1LW The changing of the message on the display surface of signs that are designed to have
changeable copy.
{gLtllt Signs six (6) square feet or less in size.
@Ltet Lettering on motor vehicles when not utilized as a parked or stationary outdoor display sign.
l.1LM Political signs.
&tet Sports facility sponsorship signs.
Sec. 64.401
(I) Si0ns ef the eity, ee~nty, state, ans fgaernl government and subdivisions and ageneies thereof whioh
gi'/e orientatien, aireotion er tralfio oontral infermation sRalll3e fjerrRittea in all Zgnin0 aistris4s.
[Adjust subsequent letters accordingly.]
Committee recommendation
The Neighborhood Planning Committee recommends that the Planning Commission release this memo
for public hearing and set a date of April 23, 2010.
7